Land Acknowledgement
George Brown College is located on the traditional territory of the Mississaugas of the Credit First Nation and other Indigenous peoples who have lived here over time. We are grateful to share this land as treaty people who learn, work, and live in the community with each other.
Equity Statement
George Brown College is committed to creating and sustaining an equitable and inclusive learning and working environment. We encourage and actively seek applications from Indigenous, Black, racialized people, visible minorities, 2SLGBTQIA+ persons, all genders, and persons with disabilities.
GBC Vision
To be a college renowned for its inclusion, excellence, relevance, impact, and leadership.
Position Summary:
Reporting to the Manager, Student Communications, Engagement & Social Media, the position will be responsible for conceptualizing, producing, and editing video content for our social media platforms. Their creative vision and technical expertise will play a key role in engaging our audience and driving brand awareness.
Key Responsibilities:
Develop initial outlines, storyboards, interview questions and/or scripts.
Obtains necessary approvals; drafts project costing/funding proposals.
Prepares/sets schedules and production timelines.
Arrange equipment, and prepare data cards, batteries, etc.
Organizes transportation of equipment and/or crew to campus locations if required. Loading, unloading and set up of all equipment.
Directs talent and crew and prepares all production elements including lighting and ensures the safety of all talent and crew.
Analyses all audio and video footage to determine best takes of primary assets and b-roll.
Performs final selection of elements/digital assets with storyboards, outlines, scripts, and staff as guidelines.
Determines/selects music and obtains all necessary rights for usage.
Assembles picture, soundtrack, graphics, and narration. Edits these materials using a variety of editing software and equipment to prepare rough cuts, including Frames.io, Adobe Premiere Pro, After Effects, Photoshop, and Illustrator.
Continuously analyses social media metrics, such as engagement rates, reach, and conversion rates, to evaluate the effectiveness of video content. Utilize data-driven insights to identify areas for improvement, refine strategies, and optimize all channels' performance.
Other related duties as assigned.
Educational and Experience Requirements:
Three-year diploma/degree from a recognized post-secondary institution plus a professional certification or equivalent.
Minimum of five (5) years of experience as a social media video content producer. Proficiency with hands-on video recording as well as directing crew in the use of digital camera, lighting, sound, and teleprompter equipment.
Demonstrated experience with common storytelling and filmmaking techniques including interviewing subjects.
Technical expertise in editing software; Frames.io, FinalCut Pro, Logic, Adobe Creative Suite including Photoshop, Illustrator, After Effects, Audition and Premiere Pro. Extensive knowledge of video codecs, compositing, transcoding, and video formatting across channels (i.e. web, mobile, social media, broadcast). Experience in scheduling and production management.
Skills and Attributes:
Excellent communication and English writing skills for script development.
Excellent time management skills and self-motivated work ethic.
Able to travel between campuses.
Demonstrated collaboration, interpersonal, and teamwork skills at a professional level.
Demonstrated commitment to uphold the College’s priorities on diversity and equity.
Interview process may consist of a practical skills component.
Notes:
The College requires proof of degrees, credentials or equivalencies from accredited regional or federal post-secondary institutions and/or their international equivalents. Credentials may require validation at the time of interviews or offer.
First consideration will be provided to regular part time (RPT) support staff in accordance with the part time Support Staff Collective Agreement.
GBC employees please use https://adfs.georgebrown.ca/adfs/ls/IdpInitiatedSignOn.aspx to apply via our internal site using your GBC credentials for consideration prior to the internal closing date.
About Us:
George Brown College prides itself on educating students through real-world learning, in the heart of Toronto. Our faculty and employees make this vision a reality, and we support them by making George Brown a great place to work. See why we are consistently ranked as one of GTA’s top employers.
Why work here?
George Brown College offers hybrid work opportunities, a competitive pension plan, generous holiday and vacation time, a tuition assistance program, discounted rates for employees taking Continuing Education courses, and an equitable work environment where everyone matters.
George Brown College is committed to accommodating applicants with disabilities throughout the hiring process, in accordance with the Accessibility for Ontarians with Disabilities Act (AODA). Candidates who require accommodation in the hiring process may contact TalentAcquisition@georgebrown.ca confidentially.